Einarr's Journey
Book • Hávamál: The Wisdom of Odin
Book • Hávamál: The Wisdom of Odin
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The Entire Hávamál, Reimagined for Today
- 164 Illustrated Stanzas: Double-page spreads featuring artwork, modern interpretations, and practical insights.
- Analysis & Self Improvement Themes: Not every stanza is analysed, but the majority of them are.
- The Entire Poem in Old Norse & Runes: Translated by a scholar in medieval languages
- Premium Design: Silver gilt pages and a navy blue canvas cover with silver foil artwork.

A Modern Journey Through Ancient Wisdom
Hávamál: The Wisdom of Óðinn is an exploration of ancient wisdom in the context of our modern world.
What is Hávamál?
Hávamál ('The Words of the High One') is one of the poems from the Poetic Edda, written close to a thousand years ago. It’s presenting to be the voice of Óðinn himself, offering lessons on how to live with awareness, strength, and respect for others.
Some verses are blunt, some are poetic, and some hit a little too close to home, but together they paint a picture of what it means to live well and stay grounded in a changing world. It’s part myth, part wisdom, and still as relevant today as it was when it was first spoken.
In essence – It's the Viking-age equivalent to the Christian Book of Proverbs – Something that my illustrator (who is himself a christian) and I found very fascinating as we worked our way through the poem.
The Purpose of this book
Across 364 full-colour pages, the full Hávamál is presented in English, Old Norse, and Younger Futhark runes, paired with detailed illustrations and reflections on what each stanza can teach us today.
It’s built to slow you down a little, to give space for thought, for perspective, and for seeing how Odin’s words on humility, awareness, and self-mastery still make sense in a modern world.
Every page has been crafted with care. It’s made for those who love Norse art, heritage, and the kind of wisdom that only grows deeper the more you sit with it.
The Havamal Stanzas
Every stanza of the Hávamál is given space to breathe, spread across two pages that combine art, language, and reflection.
On one side, a full-page illustration sets the scene, capturing the feeling and message of the verse. On the other, you’ll find the stanza in English, followed by thoughts on how to understand it today and what it can teach us about life, people, and ourselves.
Each reflection is divided into two parts: the first explains the meaning of the original verse, while the second connects that wisdom to modern life, how it still shows up in the choices we make and the way we move through the world. A short takeaway line at the end distills the core lesson into something simple and practical.
This layout gives the book its rhythm, a calm back-and-forth between seeing, reading, and reflecting. The artwork pulls you in; the writing grounds you. Every spread becomes a small pause for thought, personal yet timeless, a meeting point between old Norse insight and the kind of clarity we’re all still looking for today.
What's inside?
- 364 pages with every stanza illustrated.
- An exploration of each stanza of the poem, in which I talk about the wisdom from the perspective of my own life experiences, bringing in my own stories to better articulate my thoughts on the wisdom of each stanza.
- The complete poem in 10th-century Old Norse and Younger Futhark runes
- Full-colour artwork on every page
- Pages bound with deep red stitching
- Double-page spreads of original art to create visual rhythm
- A subtle background story following the Journey of Einarr as he navigates the viking world, discovering the wisdom of Óðinn through various trails and tribulations
- The entire poem in Viking-age East Old Norse, and Younger Futhark runes
- A nine-part story by Svein Ekers exploring Óðinn’s many names, forms & kennings
- Nine Odin Godmask tattoo designs by various artists
- A structure that’s easy to read and insightful without being dense – One designed by myself on account for my own difficulty with reading large blocks of text
- Hidden details and Easter eggs scattered throughout
Who it's for
This book is for anyone who feels drawn to the old Norse world, its wisdom, its symbols, and the stories that still echo today. Hávamál: The Wisdom of Óðinn is made for readers who want more than a translation, for those who want to experience the poem through art, reflection, and the lessons it still carries.
It’s for those who:
- Feel inspired by Norse mythology, Viking Age culture, or the Poetic Edda
- Appreciate craft — in words, in art, and in the making of beautiful things
- Value reflection and personal growth through ancient wisdom
- Like exploring spirituality and meaning without dogma or labels
- Want to understand Odin not just as a god, but as a symbol of curiosity and the search for knowledge
For thinkers, makers, and wanderers – anyone who senses that wisdom doesn’t fade with time.
A diverse poem of wisdom and myth, told in 5 stages
I. Gestaþáttr (Stanzas 1-80)
The opening movement of the poem. Odin speaks directly in this section, offering practical life advice for the weary traveller. This part covers the practical rules of personal conduct – how to enter a room, read the people in it, and carry yourself with awareness.
II. Love and Cautionary Wisdom (Stanzas 81–110)
This section turns to love, desire, and the ways people wound each other. Óðinn recounts his own romantic misadventures with honesty and a trace of bitterness.
III. Loddfáfnismál (Stanzas 111–138)
A direct address to a wanderer named Loddfáfnir (who I've replaced with the character of Einarr) and through him, anyone who'll listen. Ethical guidance on friendship, loyalty, and how to move through the world without losing yourself.
IV. Rúnatal (Stanzas 139–146)
The poem shifts entirely to mythology here. Odin hangs from Yggdrasil for nine days and 9 nights to discover the secrets that we know as the runes. It's one of the grand sacrificial feats that Odin is known for, offering us some insight into the insanity of his journey.
V. Ljóðatal (Stanzas 147–164)
The final section. Odin names eighteen songs of protection, binding, healing, and power. Part spell-list, part declaration.
A Visual Journey Through Odin’s Wisdom
There are 103 illustrations throughout the book – one for every stanza – each following Einarr, a stand-in for every seeker walking the path of Odin’s wisdom.
The Journey of Einarr
Instead of Loddfáfnir from the original poem, Einarr takes his place as the one receiving Odin’s words, learning and changing along the way. Each image matches the tone of its stanza, turning the Hávamál into a living story rather than a static text.
The artwork pulls you straight into the world these words came from, moments of quiet reflection, hard lessons, and small victories along the road toward understanding. Every spread sets the mood before you even start reading, helping the stanzas hit a little deeper once you do.
103 Artworks? But There's 164 Stanzas
I know that may seem confusing, but I assure you every stanza has been illustrated.
We made the decision to include some comic-style artwork pages that house 2-3 stanzas of artworks. Some were designed intentionally for this purpose, others were revised from the full artworks towards the end of the project.
A piece of art was created for each of the 164 stanzas of the poem, some pages just hold multiple stanzas.
Absolutely no AI Art
The visuals were created through over a thousand hours of work by a close friend and collaborator who helped shape the look and spirit of Einarr’s Journey.
His art is a huge part of why this book feels alive, and though he’s since stepped away from the project, I’ll always be grateful for the time, passion, and care he put into it.
The process of making the art was an entire journey of it's own. Every week we would sit in a 1-3 hour call and brainstorm how to drive the background story of Einarr's Journey while keeping each artwork somewhat related to the wisdom being presented. We'd throw ideas back and forth and often plan out 10-20 artworks in one go.
Familiar Faces
If you look closely, you’ll see that some of the faces in the artwork belong to real people, friends, creators, and supporters from the Norse community who’ve been part of this journey from the start. Including them felt right; this project has always been about more than just me.
The result is a visual story that walks hand in hand with the words, a journey through Odin’s lessons, told not just in language, but through the eyes of those who still carry that spark of curiosity and respect for the old ways.
Viking language, runes & tattoos
Hávamál in Old Norse and Runes
Preserving the original
Near the end of the book, the entire Hávamál is presented in its original form. First in 10th-century Old Norse, then rendered line by line in Younger Futhark runes by Svein Ekers.
This section preserves the voice of the poem as it might have been spoken and carved a thousand years ago — raw, rhythmic, and resonant.
It stands as a bridge between past and present: a space to experience the sound, form, and flow of Óðinn’s wisdom in the language of its origin. It’s both a reference and a ritual, a way to connect directly to the words that shaped the reflections and art throughout the book.
Why we did this
For the love of the game, of course. This section of the book spans maybe 12-14 pages in total. It was a relatively last minute decision to include, and truthfully – there was absolutely no reason we needed to.
But we love what we do – and we live for this level of unhinged madness.
Can you tattoo those runic stanzas?
Absolutely. In fact, the reason I went to such great lengths with Svein to present the poem in Younger Futhark was for this very purpose.
You have the foundation for 164 runic band tattoos at the ready, and you absolutely can take and tattoo them.
The Nine Ages of Odin
Closing the book is The Nine Ages of Óðinn – a mythic story written by Svein Ekers that traces the High One’s journey through nine phases of his existence.
The Journey of Óðinn
From his first sacrifice at Mímir’s Well to his final waiting before Ragnarök, each age reveals a different facet of Óðinn’s character, the seeker, the wanderer, the lover, the king, and finally, the weary sage who knows his fate.
Every section is paired with a Godmask, nine striking illustrations by different artists, each portraying one of Óðinn’s transformations across time. Together, they form a visual and spiritual portrait of the god of wisdom: flawed, restless, and endlessly striving.
This chapter serves as both an epilogue and a mirror, a reminder that the wisdom of Hávamál is not static, but a path we walk again and again, just as Óðinn himself did.
The 9 Ages
I: The Cost of one’s Thirst
Oðinn sold his eye for a drink at Mimir’s well, trading half his sight for a deeper vision. He is the god who does not see, yet sees all the more for it.
II: The Windy Tree
Mimir’s draught only deepened his thirst; he saw how much he did not yet know. He sacrificed himself at the world-tree, gained knowledge of the future, and of the runes. He is the keeper of secrets and lore.
III: The Long Road
Armed with wisdom and magic, Oðinn travels far and wide testing kings, tricking giants, battling them in games of riddles, hidden in his long cloak and various guises. He is the god of roads and travellers.
IV: Lost in Wilderness
With greater knowledge, came greater greed. Oðinn grew wild in nature, and wild in shape. The masked stranger in the hall was no longer enough. He became a snake, a steed, a shrieking eagle. He seduced women, and stole the Mead of Poetry.
V: The Bonds of Kinship
To Oðinn was born a son so fair and bright, that even his wild heart was tempered. Baldr taught him the depth of a father’s love, and the weight of family and kinship, that some sacrifices cut deeper than the loss of an eye. Many names of the gods are through their relationships with other figures. Oðinn is a son of giants, the third born of the Æsir after Búri and Borr.
VI: The King of the Æsir
After Baldr's death, Oðinn hung up his traveller’s cloak. He lost his appetite for knowledge, and bore the burden of fate and leadership. It fell to him to rule the gods to steer them towards the path of victory against the giants.
VII: The Spear is Cast
The war against the giants never ends. Oðinn gathers great armies to defend the realm of the gods. With Valkyries at his command and Einherjar at his back, he rides again and again, sundering giants.
VIII: Death
But it will never be enough to change his fortunes, he is haunted by the knowledge that all things must end. The final battle is coming, he will die, and nothing can change what the Norns have woven for him, but who can sit idle and accept defeat before it has happened? He shapes the battles of men, choosing the best to die in glory and serve him in death.
IX: Waiting for the End
He has done all that a king ever could. The die is cast. Oðinn knows he will fail, but he is no stranger to loss. The loss of his son still gnaws at his heart. He lost one eye to wisdom, and with the other has seen and set the deaths of hundreds of thousands.
When his horn is blown, the final battle begins, and he must meet his doom. It was early in the age of the world, when he and his brothers slew Ymir and shaped Miðgarðr from his corpse; they began the war with the giants, and in so doing, sealed their own fate.
Oðinn is many things - sorcerer, traveller, trickster, king, warrior, and executioner. But above all, an old man, burdened by knowledge, waiting for the end.
A God of many faces
This section of the book also explores the identity of Óðinn through the hundreds of kennings (alternative names) he's been known by across the broader scale of Norse Poetry
These names – of which we found over 200 in total – are the little breadcrumbs that give us that little extra insight into who Óðinn really is. My original plan was to just include them as a list, but Svein expertly crafted them into a 9-part story that really delves deep into Óðinn's nature as a god of war, death, poetry, magic and wisdom.
- Háʀ & Hái – One-eyed
- Rúnatýʀ – God of secrets
- Gęiguðʀ – Wanderer
- Grímniʀ – Masked one
- Ginnarr – Deceiver
- Fjǫlniʀ – One who takes many shapes
- Angan Friggjaʀ – Frigg's love
- Veratýʀ – God of men
- Haptaguð – God of gods
- Alfaðir – Allfather
- Háʀ & Hávi – High one
- Vakʀ – Watchful one
- Hjaldrgoð – God of war
- Gęiʀtýʀ – Spear god
- Valtýʀ – God of the slain
- Yggʀ – Terrible one
- Bǫlverkʀ – Evil-doer
THE SQUAD
Meet the Makers
Connor Benson – The Creator
Writer, artist, and the creator of Einarr’s Journey. I’ve always been drawn to the wisdom of the Viking Age, not as distant history, but as something we can still learn from today. My goal with this book was to bring those lessons into a modern space through art, storytelling, and reflection.
The idea for this book actually came from a content series I started almost 4 years prior to this book being finished. At that time I was dedicated to my daily posting schedule. By posting 1-2 Havamal stanzas each week I saved myself a lot of stress in trying to come up with new ideas.
Those posts – each featuring a piece of art from the illustrator – became the foundational draft for what the book has become today.
Svein Ekers – The Scholar
A close friend and scholar of medieval languages and runology. Svein transliterated the entire poem into Younger Futhark and wrote The Nine Ages of Óðinn, exploring the many sides of the god through story.
His precision and passion for Norse language helped shape the heart of this project.
Igor Lukyan – The Illustrator
A good friend and creative partner who poured more than a thousand hours into the artwork for this book. His illustrations defined the look and feel of Hávamál: The Wisdom of Óðinn, bringing the story to life across multiple years of work and dedication.
When the book was published, he wished to remain unnamed as the illustrator for personal reasons. That being said, he's a close friend of mine and when I asked if he still wished to be anonymous, he sent me a video of him eating a sandwich telling me he didnt care.
Thanks pal 👍🏻
Jonas Lau Markussen – Cover Art
Designer, artist, and my partner at Gelmir — the historical yin to the mythological yang of Einarr’s Journey. Jonas and I worked closely on the cover design – a harmonious collaboration of his Viking-age ornamental art with my runic art.
He created the Yggdrasil on the front, the ravens and wolves on the back, and the knotwork that runs across the spine.
WHAT YOU're getting
Product Info
The Hardcover Book
This is the first edition of Hávamál: The Wisdom of Óðinn printed in full colour, bound in deep navy canvas, and finished with silver foil and gilt edges.
Every copy has been designed with the same care and respect that went into the words inside.
- Canvas-style navy blue hardcover with silver-foiled artwork
- Silver-gilt page edges
- Deep maroon bookmark ribbon to contrast the blue
- Red thread binding for strength and elegance
- Printed in full colour
Specifications
- Title: Hávamál: The Wisdom of Óðinn
- Authors: Connor Benson & Svein Ekers
- Illustrator: Igor Lukyan
- Publisher: Einarr’s Journey
- Pages: 364
- Format: Hardback, full colour
- Language: English
- ISBN (Hardcover): 978-1-0685085-3-0
- ISBN (eBook): 978-1-0685085-2-3
- Printer: Imago Group, Turkey
The Extras
- Double sided bookmark with a silver foiled Havamal Bindrune
- Vinyl sticker of the Yggdrasil of the cover
- 3x Odin-themed A5 full colour art prints with silver foiled runic motifs
- Double-sided A6 postcard print with photos I took of the stave church when I visited Oslo
🇬🇧 Shipping Info – UK Orders
All UK orders come with free shipping.
I took the time to pack some of the books in batch – allowing me to ship them out the next day – sometimes the same day. I ship them as Royal main tracked 48, so you can expect the book within 2-3 days of placing your order.
🌍️ Shipping Info – Worldwide Orders
For Non UK orders – I offer free shipping when you spend £150 or more. Since I operate on such a small scale, it's just not viable to offer free worldwide shipping on each sale of this book. So buy 2 and give one to a friend 😏
I do however generally cover the customs fee up front – Predominantly for US orders. You shouldn't be hit with a fee when the book arrives in your country – however I don't think I can 100% guarantee that, so don't hold me to it.
You can generally expect the package to arrive in roughly 1 week, maybe a little longer (few days tops)
⭐️ The Feedback so far
Below you'll find the reviews and testimonials from those who either bought or preordered the book. I'm very active on Instagram and I try to speak to as many of my customers as possible.
The feedback has genuinely been phenomenal so far. For me it's such a relief. I poured my heart, soul, 28 years of life experience and 3 years of dedicated work into this project.
I think you'll absolutely love this book.
reviews
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I would genuinely love to know how you felt about it.
If you would be so kind as to leave a review – all I ask is that you do so honestly.
If you have some genuine criticism, don't worry – I can take it. I would much rather have your honest thoughts on this page over what you think would help sell the book. So far the reviews (both on this page and the ones I've received privately in my DMs) have been phenomenal. I'm no stranger to absurdly large projects, but this one pushed me to a limit I never even knew was there.
I read every review that comes through very carefully. This book is the first of many that I plan to create and publish. your feedback will help me make the next one even better <3
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